About Us

Stitched by her, Carried by me

Growing up, my mother's passion for fabrics was woven into our daily lives. There was always the hum of the sewing machine in the background. Whether for herself or for us, her daughters, she was always creating.

As a child, I spent hours with her at my grandfather’s textile shop, surrounded by colors and textures, I watched her explore fabrics, envision potential and bring them to life later. Today, visiting textile markets whether at home or while traveling, is still our favorite thing to do together.

That love for fabrics and creation became part of me too. Struggling to find modest wear i truly loved, i started making my own pieces. I found myself designing, creating and unknowingly following in her footsteps.

I often received compliments on what I wore, and more often than not, they were pieces I had made myself. But there was one shirt I designed that changed everything. It received so many compliments that it sparked something bigger. It made me realize that what I had learned from my mother wasn't just a skill, it was a gift meant to be shared.

And so, So Nour was born. A brand that is designed for women who seek comfort and modesty without compromising on style and elegance.

I thank my mom for inspiring me in ways she may not even realize. She showed me the beauty of making things with love and now, I get to share that with all of you.